O'Connell's Good Neighbor Liquor

05/08/2026

Had a blast touring New Glarus Brewery yesterday! Got to see a sneak peek of their beautiful new build and brewery expansion, to be done at the end of the year!

Thanks Ross & Ryan for a fun day!

03/03/2026

IT'S HERE!! YUENGLING HAS ARRIVED!

All 3 locations are carrying a variety of packages, including Lager, Flight, and Light. Stop in and stock up or try something new!

01/02/2026

HAPPY NEW YEAR!!!

Thank you to everyone who supported our family businesses this year! We are very fortunate to work with such incredible customers, staff, and reps, that help make our stores succeed year after year!

Looking forward to what 2026 brings!

The O'Connell's - Bill, Mary, and Caitlin

Also, big thank you to everyone who participated in our bourbon auction! We raised $4,000 that was donated to WayForward Resources and Dane County Humane Society!

12/19/2025

K**B CREEK Bottle Engraving Tomorrow, 3-6pm!

Stop in and check out our new store picks, K**b Creek, Caribou Crossing, and 4 Roses!

Reminder our Bourbon Auction runs through Monday, December 22nd. Be sure to get your bids in!

12/08/2025

12/08/2025

O'Connell's Bourbon Auction starts today!

There are 10 bottles available to bid on. We are running true Silent Auction style this year, so you will be able to see the other bids.

Auction runs today through December 22nd at noon. I will contact all winners the next day, for pick up before Christmas, if they choose.

All proceeds will be donated to Dane County Humane Society & WayForward in Middleton!

Happy bidding!

11/29/2025

11/29/2025

Reminder to stop in for your Bourbon County needs! Also just dropped yesterday, our Caribou Crossing O'Connell's Pick!

11/24/2025

The holidays are upon us! Some reminders as we roll into Black Friday and December!

1. Black Friday, we will start selling our Goose Island Bourbon County Allocation! We have 2 Reserve Bombers, 2 Flavor Bombers, and the Original in 4pk bottles, new this year!

You must purchase an Original 4pk with each Reserve Bomber, we will begin selling at 9am. Limited Supply!

2. One bottle of Sam Adams Utopia will be available to purchase Friday morning, as well. First come, first serve.

3. All purchases on Black Friday will receive a free gift! Fun glass wear, apparel, bar items, etc. will be available to choose from. While supplies last.

4. Reminder that our Bourbon Draw is going on through the end of the month! Stop in and purchase any of our Store Picks and receive an entry form! More details on previous post or in store.

5. Our yearly Bourbon Auction will kick off at the beginning of December! Check back for more details and to see what bottles will be available to bid on this year!

11/24/2025

OPEN ALL WEEK 9AM-9PM, STOP IN AND SEE US!

11/04/2025

**O'Connell's Bourbon Draw!**

We are running a bourbon draw for the month of November! Stop in and purchase any of our 13(!!) O'Connell's Store Picks, and receive an entry form to enter!

Entries will be drawn the first week of December. Stop in store for more information and to see the list of bourbons available to purchase!