01/31/2026
Building Sober Social from a tiny little idea in my brain into an actual store—with walls, an aesthetic, and a real community—is something I’m so proud of. 🤍
And I’m also not too proud to let the numbers guide my decisions.
For transparency:
This Dry January, my sales are about a third of last year’s.
Does that mean nonalcoholic beverages aren’t doing well?
No—actually, it means the opposite.
It means more retailers, bigger distributors, and national liquor stores are finally carrying NA options. That’s a win for the movement… but it also means small, independent shops like mine can’t price-compete with corporations.
If you want small businesses to exist in your neighborhoods—
If you want curated spaces, community, education, and care—
they only survive when people choose them.
So if you’ve been meaning to stop in, restock, or try something new:
✨ 20% off storewide ✨
And if you can’t shop right now, sharing this post helps more than you know.
Thank you for being part of this with me. Truly. 🫶
Two weeks left:
Sunday 2/1: 12-3
Wednesday - Saturday: 12-5pm
