Novelty Express

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Henderson, NC
Novelty Express

Novelty Express is a leading provider of novelty and impulse items for convenience stores, truck stops, travel centers and other retail outlets.

Our mission is to be your store’s source for high profit margin, impulse items. http://www.noveltyexp.com

10/27/2026

09/30/2026

❄️One display. Plenty of variety. A simple way to turn cold weather into another sales opportunity. Get your stores ready before the season.

Reach out to Novelty Express today to learn more about our Winter Wear program.⛷️❄️

09/17/2026

Join the MR Williams and Novelty Express teams on September 24 as we showcase solutions designed to help convenience retailers grow across Food Service, Category Solutions, and Impulse.

Stop by Booth 232 to see what’s new, talk opportunities, and discover ideas you can put to work in your stores. 🍔🍫🏈

MR Williams Novelty Express WilFoods Vaasoa Virginia Asian American Store Owner Association

09/16/2026

🚗 Die-cast cars are a classic for all ages: kids who love cars, adults enthusiasts looking for their favorite models and collectors searching for the next new find.

Collectible toys have become an increasingly important part of the toy business. They're especially easy to merchandise: small footprint, recognizable product and an assortment customers can check every time they visit. 🏎️ 🚙 ✨

A for customers to stop, look and collect. Ask Novelty Express about die-cast car programs for your stores.

09/02/2026

Refillable cups are an opportunity for convenience stores to become part of their customer's everyday routines.

Customers get a cup they can take to class, work, the office, the car and everywhere in between. Retailers get an item that can encourage repeat refill visits while keeping their store top of mind.

Ask Novelty Express about refillable cup options for your stores.

08/19/2026

When shoppers can’t find what they’re looking for, sales walk out the door. NielsenIQ found that out-of-stocks can result in 46% of potential sales being lost on unavailable items.

And availability is only part of the experience. 94% of shoppers say cleanliness influences their decision to return. That’s why Novelty Express provides hands-on service, every visit, keeping displays clean, organized, stocked and sell-ready.

Because a fresh, well-stocked display doesn’t just look better. It gives every product a better opportunity to sell.🌟

Address

649 Americal Road
Henderson, NC
27537

Website

http://www.noveltyexp.com/

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