True Sake

True Sake America's First Sake Store
Since 2022 Over 200 premium Japanese sakes in the store.

Are you a fan of the classic Suehiro Ken Daiginjo "The Sword"? Then try the newest of the new nama version of this exact...
05/29/2026

Are you a fan of the classic Suehiro Ken Daiginjo "The Sword"? Then try the newest of the new nama version of this exact OG classic! 💥🤯

The Suehiro brand showcases an expansive array of sake styles. Shop Suehiro! *Link in bio!

#日本酒

Say hello to one of our new team members, Akemi! ☀️🍶📍Where are you from originally? I was born and raised in Osaka, Japa...
05/28/2026

Say hello to one of our new team members, Akemi! ☀️🍶

📍Where are you from originally? 

I was born and raised in Osaka, Japan.

📍What brought you to True Sake? 

I’ve always been interested in food and beverage culture, especially Japanese craftsmanship. After years in global sourcing and supply chain, I wanted to move into something more passion-driven and customer-facing. True Sake stood out to me because of its strong reputation, and it felt like a great opportunity to combine my bilingual and bicultural background with learning more about the sake industry.

📍What do you want to learn about sake? 

I want to learn more about every aspect of sake — from brewing methods to regional styles — but I’m especially interested in how to make sake approachable for customers. I love helping people discover that sake pairs beautifully with food, just like wine does.

📍What’s your favorite thing about sake? 

My favorite thing is that sake connects culture, craftsmanship, food, and people. The more I learn, the more layers I discover.

Say hello to Sakura, one of our new team members! 🌸🍶📍Where are you from originally?I was born in Tokyo, Japan📍What broug...
05/27/2026

Say hello to Sakura, one of our new team members! 🌸🍶

📍Where are you from originally?
I was born in Tokyo, Japan

📍What brought you to True Sake?
I became interested in sake in 2022, even though I didn’t know much about it at first. Since then, I’ve really enjoyed learning more and more about the world of sake. One of the things I love most is the community surrounding it. Everyone has been so welcoming, warm, and passionate. It made me want to become more involved and continue exploring sake culture.

📍What do you want to learn about Sake?
I’m especially interested in the deep history and rich cultural background of sake. I want to understand and respect the traditions behind it while also helping share those stories with future generations. It would be amazing if I could contribute, even in a small way, to spreading appreciation for sake and inspiring more people to become interested in it.

📍What’s the most interesting about Sake?
I love how sake can be both casual and deeply complex at the same time. You can simply enjoy sharing a bottle with someone you care about, or you can dive deeply into learning about brewing methods, regions, and flavor profiles if you’re passionate about it. I think sake creates a welcoming space for many different kinds of people to connect and enjoy meaningful experiences together.

We are CLOSED on MONDAY, 5/25 in honor of Memorial Day. In the meantime, please join us for our Saturday Tasting TOMORRO...
05/22/2026

We are CLOSED on MONDAY, 5/25 in honor of Memorial Day. In the meantime, please join us for our Saturday Tasting TOMORROW 5/22 2-4pm! 🇺🇸

On Saturday, we are pouring three selections by , owned by the late Bungo Tanaka, presented by Yukie from . 🙏🍶

#日本酒

B*tch stole my look!💥👀Check out Yuki no Bosha 'Cabin in the Snow' JG & Dewazakura 'Captain's Table' JDG's new fit!      ...
05/22/2026

B*tch stole my look!💥👀

Check out Yuki no Bosha 'Cabin in the Snow' JG & Dewazakura 'Captain's Table' JDG's new fit!

#日本酒

05/21/2026

SHE'S HERE! 🧜🏻‍♀️

The most beautiful bottle in the history of sake. What's inside is even better! Find out for yourself... Limited time only! 👉 Link in bio.

#日本酒

Happy Birthday to a friend of True Sake and the entire sake world, ! HAPPY BIRTHDAY John-San and enjoy another trip arou...
05/20/2026

Happy Birthday to a friend of True Sake and the entire sake world, ! HAPPY BIRTHDAY John-San and enjoy another trip around the sake sun! ☀️💫🍶

Keep on photo bombing the sake universe!

We always love a visit from Kato-san, 11th President and CEO of Katoukichibee Shouten ! ✌️   #福井県      #日本酒
05/19/2026

We always love a visit from Kato-san, 11th President and CEO of Katoukichibee Shouten ! ✌️

#福井県 #日本酒

Happy BIRTH day UMESHU-CHAN! You are True Sake's 1st umeshu baby. Beau, Chris and KJ had a splendid time bringing you to...
05/13/2026

Happy BIRTH day UMESHU-CHAN! You are True Sake's 1st umeshu baby. Beau, Chris and KJ had a splendid time bringing you to life on May 7th, 2025. Swipe through this post to see the process!!! 😲

We celebrated our little umeshu's maturity on their birthday, May 7th, 2026. Watch our story for our reaction to Kameizumi CEL-24 Junmai Ginjo nama genshu umeshu aged UNREFRIGERATED in the shop closet for an entire year!

THANK YOU KUJI-SAN for stopping in San Francisco to visit us before heading back to Japan! 🔥🤩🍶If you've never heard of t...
05/09/2026

THANK YOU KUJI-SAN for stopping in San Francisco to visit us before heading back to Japan! 🔥🤩🍶

If you've never heard of the man, the myth, the legend Kosuke Kuji, he is the President of Nanbu Bijin Sake Brewing Company , he's a guest professor at the prestigious Tokyo Nodai and has gone to great lengths to support Tohoku sake throughout the years.

He stopped in San Francisco just to visit his 'international laboratory' of sake (what he calls True Sake) and to say hi to his great friend, our one and only Beau Timken.

He revealed some new brewing technology advancements which will be known to the public in due time... Keep posted to find out how Kuji-san's hard work will literally change the sake industry for years to come.

Swipe right to see a photo of Kuji-san and Beau from 2008!

📸 2026 Photo by

We are elated to welcome Satoshi Nishio, Sales Manager of the iconic Marumoto Brewery for a tasting this Saturday 5/9 fr...
05/08/2026

We are elated to welcome Satoshi Nishio, Sales Manager of the iconic Marumoto Brewery for a tasting this Saturday 5/9 from 2-4pm! 🤩🍶

Marumoto Brewery is famous for their brands Chikurin and Hou Hou Shu. They are also reknowned for practicing organic farminng which is very rare in Japan. Before joining the brewery, Satoshi Nishio ran a local restaurant and served as President of a hunting club, while also practicing natural beekeeping and natural farming. A hands-on craftsman at heart, Satoshi personally renovated a 100-year-old traditional house over two years, transforming it into a shop, an experience that ultimately led him to pursue work in sake brewing using his hands.

👉 Meet Satoshi this Saturday and taste three special sake that show the breadth of their incredible production!

Address

556 Hayes Street
San Francisco, CA
94102

Opening Hours

Monday 12pm - 6pm
Tuesday 12pm - 6pm
Wednesday 12pm - 6pm
Thursday 12pm - 6pm
Friday 11am - 7pm
Saturday 11am - 7pm

Telephone

+14153559555

Alerts

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