Folklore Mercantile

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Folklore Mercantile Now offering Natural Wines! Your go-to general store, local market and seasonal patio in downtown Merton, WI. Meet us at the Millpond.

10/22/2026

About sums it up…

10/21/2026

Meet us at the millpond for our Folklore Flea Fall Fest!
A little old-fashioned fall fun is coming to Merton! Join us for a cozy autumn Saturday filled with treasure hunting, crisp air, and all the things we love about this time of year.
We’re bringing together a wonderful mix of collectors, makers & locals with antiques, vintage finds, thoughtfully handmade goods, and plenty of one-of-a-kind treasures.
And because we love a good fall gathering, we’ll have hot apple c***r, natural w**e tasting in the afternoon, pumpkin bowling for the kids, good old-fashioned leaf piles, and lawn games for everyone.
Inside Folklore, you’ll find select pieces on sale, too!
Bring the kids, grab a friend, linger a little longer, and enjoy a slow Saturday in our sweet little village.
Saturday, October 24th | 10 AM–2 PM
Folklore Mercantile | Merton, Wisconsin
We can’t wait to celebrate fall with you

10/18/2026

Kelsey is back after being on a temporary leave by Scott (Alaina’s husband and I guess also the owner) She is holding down the fort this weekend and sharing some new arrivals and her favorite things right now!

IT’S HERE! Fall Fest Vendor line up! Plus, see some videos from our last market so you can get a feel of what to expect ...
10/17/2026

IT’S HERE! Fall Fest Vendor line up! Plus, see some videos from our last market so you can get a feel of what to expect if you’ve never been. We tried to make this one a little bit more kid friendly, and Wisco joe will have live music and fall beverage specials! The store will also have a clearance event! See you soon!

10/10/2026

5 FAVORITE THINGS THIS WEEK! Lots of new goodies around the shop! See you this weekend in store xx.

October around the shop// new arrivals.
10/09/2026

October around the shop// new arrivals.

10/08/2026

Seems serendipitous that we picked up this lot just this last Summer! We’ve slowly sold off a lot of pieces, but this is what we have left. Please DM for any price inquiries.

Address

W282N7220 Main Street
Merton, WI
53056

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