Sparrow Wine & Liquor Co - Hoboken

Sparrow Wine & Liquor Co - Hoboken We Know Wine We are one of the leading wine and spirit merchants in New Jersey. All truly great wines are made at the vineyard.

We look to the future with great anticipation and the commitment to continue to provide our customers with the highest level of service and the best and most exciting wines and spirits from all corners of the globe. We want to bring our customers the world's best and most interesting wines and spirits with a sense of discovery and an emphasis on value. Our philosophy: The true purpose of wine is

to provide drinking pleasure and its most natural setting is at the dinner table. Its most enduring quality is its ability to represent the character of its fruit and its source vineyard. Any good wine must possess a core of fruit sweetness and proper balance. Above a certain price point, quality and price bear little relationship. In a world where good wine has become the standard, distinctiveness and value matter nearly as much as quality.

06/26/2025

Taste with Jay and Gino & Get 10% off! đŸ·
Spanish Wine Sampling
Friday 6/27 from 5-8pm & Saturday 6/28 from 4-7pm

Jorge Ordóñez is a trailblazer in the U.S. wine scene, revolutionizing how Americans experience Spanish wine. As both importer and producer, he championed small-batch growers, revived native grape varieties, and showcased Spain’s regional diversity. Today, the Ordóñez legacy continues with his children, Victor and Monica, who bring fresh energy and shared passion to the family’s mission. Together, they remain committed to crafting wines of authenticity and exceptional quality—some of the finest expressions Spain has to offer. We’re proud to have been among the first retailers in the country to recognize Jorge’s vision and to give Spanish wines the spotlight they deserve. Our long-standing relationship with the Ordóñez family is one we deeply value—and one that continues to grow. -Armando Luis, Sparrow Wine & Liquor Co.

06/26/2025

Taste With Jay & Get 10% off!
Lauverjat Sancerre
Thursday 6/26 from 5-8 pm
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Real Sancerre From A Real Family - The Lauverjat family represents the heart of traditional Sancerre—four generations rooted in the village of Sury-en-Vaux, where they transformed their old grain mill into a sustainably farmed wine estate. Today, Karine and Christian Lauverjat, joined by their son Kevin, cultivate just 12 hectares of vines with a hands-on, low-intervention approach that emphasizes quality over quantity. Their vineyards produce all three styles of Sancerre—white, red, and rosé—crafted in a classic, mineral-driven style. While Sancerre is best known for its crisp Sauvignon Blanc, Lauverjat’s reds and rosĂ©s made from Pinot Noir offer equal elegance and finesse. With a strong sense of place and family, Lauverjat wines offer a genuine expression of terroir, tradition, and timeless Loire Valley charm. -Armando Luis, Sparrow Wine & Liquor Co.

06/20/2025

Taste With JayđŸ·
The Wines of Domaine Barat
Friday 6/20 from 5-8pm & Saturday 6/21 from 4-7pm

A True Expression of Chablis - Domaine Barat is a family-owned estate in the heart of Chablis, now run by fourth-generation sisters Floriane and Pauline Barat. Their small-scale, artisanal production highlights the purity and minerality of Chardonnay grown in Chablis’ limestone-rich soils. Each wine is crafted with hand-sorted grapes and traditional methods, capturing the elegance and character of this historic region. At Sparrow Wine & Liquor Co., we’ve proudly represented Domaine Barat in the U.S. for over 25 years as part of a select group of retailers and restaurants with semi-exclusive access. This long-standing relationship reflects our shared commitment to quality, tradition, and authenticity. For those seeking a true taste of Chablis, and a different kind of Chardonnay, Domaine Barat offers precise, expressive wines that speak of place and craftsmanship. -Armando Luis, Sparrow W&L Co.

05/30/2025

Armagnac is a French brandy from the Gascony region, distilled from grapes and aged in oak barrels. Unlike Cognac, it’s typically distilled once in a continuous still, giving it a richer, more rustic character. Made in smaller batches, Armagnac often highlights the distinct personality of its terroir. It’s known for deep, complex flavors of dried fruit, spice, and leather, making it a favorite among connoisseurs seeking artisanal alternatives to mainstream brandies or even whiskey. đŸ„ƒ

05/28/2025

Crack open some sunshine 🌞🍍Tepache Sazón is a vibrant, fizzy twist on tradition — made from fermented pineapple and warming spices, it’s Mexico’s ancient refreshment reborn. Naturally wild, lightly boozy, and packed with flavor.
đŸ„‚ Low ABV
🌿 All-natural fermentation
đŸ”„ Refreshingly different

05/23/2025

Burgundy is the undisputed home of Pinot Noir—but finding great quality at a fair price isn’t easy. That’s why we’re so excited about Louis Chenu’s 2022 Bourgogne Rouge.
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Crafted by Juliette Chenu, this wine delivers authentic Burgundian character: earthy, elegant, dry, and complex—with just enough ripeness to charm modern palates. A rare find that outperforms almost any Pinot in its price range.
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Perfect for fans of New World Pinot looking to go deeper, or Burgundy lovers feeling priced out.

05/21/2025

Mead is an alcoholic beverage made by fermenting honey with water, often with fruits, spices, grains, or herbs for added flavor. Known as one of the oldest alcoholic drinks, mead has been enjoyed for thousands of years across various cultures, from the Vikings to ancient Egyptians.

Typically served chilled, at room temperature, or warmed (like mulled wine), mead pairs well with cheese, roasted meats, and desserts.

05/17/2025

Grab one of these Cali Cabs and head over to one of the many BYOB restaurants in town (preferably La Isla 😘) and you will be happy you did!
Honig Cabernet Sauvignon Napa Valley 2021
Aperture Bordeaux Blend Sonoma County 2021
Long Meadow Ranch Cabernet Sauvignon Napa 2018

05/16/2025

Sampling at Uptown Store Friday 5/16 from 5-8 & Saturday 5/17 from 2-5p! đŸ·
Sun-soaked and effortlessly elegant—ChĂąteau Routas Vin de Provence RosĂ© is Provence in a glass. Bursting with wild strawberries, citrus, and a hint of dried flowers, it’s the perfect pour for warm days and golden hour sipping. đŸŒžđŸ“â˜€ïž

05/14/2025

Sampling at Uptown Store Fri 5/16 5-8 & Sat 5/17 2-5p! đŸ„‚
Granriviera Mimosa 🍊 Chill & Drink!
Crafted with Sicilian Oranges, Calabrian Bergamot and fine Italian Sparkling Wine. This is not your average mimosa!

05/10/2025

Wine Label Tip: Don’t judge a bottle just by the front label! The back label reveals how the wine was actually made — and that makes all the difference. 👀

Watch Armando explain each of these terms: đŸ·Estate Bottled đŸ·Produced & Bottled đŸ·Cellared & Bottled đŸ·Vinted By
So, next time you shop, turn that bottle around! 🌀

Address

Uptown: 1224 Shipyard Lane/Downtown: 126 Washington St
Hoboken, NJ
07030

Opening Hours

Monday 11am - 10pm
Tuesday 11am - 10pm
Wednesday 11am - 10pm
Thursday 11am - 10pm
Friday 11am - 10pm
Saturday 11am - 10pm
Sunday 12pm - 8pm

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