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Monday 11am - 8pm Tuesday 11am - 8pm Wednesday 11am - 8pm Thursday 11am - 8pm Friday 11am - 8pm Saturday 11am - 8pm Sunday 1pm - 6pm

http://www.winestore-online.com/

winestore. Chapel Hill, 1800 E Franklin Street, Chapel Hill, NC (2026)

05/28/2026

🍷 $12.99 Decanter Award Winner Back In Stock! 🍷

2024 Maison Ventenac "Le Paria"
Release Price: $20.00
winestore. Price: $12.99 (net)
SAVE 35%

Order Online: https://winestore-online.com/wines/detail/529938

This 100% organic perennial favorite here at winestore. has finally come back in stock, and we could not be more excited. (pro tip - place this red wine in the fridge for about 15 minutes before drinking it!)

But what is up with the photo, right?

My favorite wine magazine , Decanter, recently featured Le Paria in their "Top Wines of the Year", and we thought you should know about it.

I'm not really big into lists and such, but they put Le Paria in some pretty good company.

As you can see in the photo above, they put Le Paria right in the mix between wines that cost $132, $69, and $89 (and that's just on their page. It was their best red value selection in their top 30 reds.

It is also the least expensive wine on their entire list!

We said the first time we told you about this wine, "we pride ourselves on trying to find extreme values here at winestore., but this one is potentially in a league all its own"...and maybe it was just kinda nice to see that others seem to agree :)

Le Paria hails from the Cabardés region inside Languedoc, and a little town called Ventenac, in the rolling foothills of the Pyrenees. For France, this is warm climate viticulture though it is not so different from the southern Rhone Valley climatically speaking. In general, the Languedoc doesn't cool off in the same manner as the Rhone but Grenache is happily at home in such a sunny place. And the family is invested not only in their historical sites and vines on the side of Montagne Noire but also in sustainable viticulture (they’re members of Terra Vitis). The vineyard is free of chemical inputs and the wine has no added sulfites; it’s aged only in traditional concrete tanks.

I know what I'm drinking tonight!

Let's do this!

05/22/2026

😍 Memorial Day Special #4 - A Must Have at $9.99 😎

2024 Ellie Sauvignon Gris
Release Price: $15.00
SALE Price: $9.99
SAVE 33%

I'm convinced at this point that in our 20 years in business there is no better time than now for our business model to shine. In a world where a restaurant this week tried to charge me $15 for a side of mac and cheese (it was $13 just 6 months ago), I am proud to report that here at winestore. we are still out here treating your money like it was our own.

Our goal to bring you the absolute highest quality products at the lowest possible prices knows no bounds, and Ellie Sauvignon Gris is a perfect example of our model in action!

When we first tasted this gem it was bold, unexpected, and impossible to ignore — just like the elephant seemingly wearing a bathing suit that is on the label. It’s 100% Sauvignon Gris, a rare cousin of Sauvignon Blanc that’s almost never bottled on its own. But in Gascony, with sunny days, cool nights, and soils of clay and silt, this grape shines.

Imagine white peach and apricot on the nose, a crisp, complex palate, and a finish that lingers with freshness and balance. Think of it as Sauvignon Blanc’s more stylish, slightly mysterious cousin. 😂 You'll also up your street cred with your wine geek friends on this one.

The elephant in the room? You’ll want more than one bottle...I only know this because at a dinner party with friends recently, we went through 6 bottles. I'm not going to comment at this time how many people were at said party...this is and always will be a judgement free zone 🤣.

TGIF!!!!

05/20/2026

🎁 Memorial Day Special 2 - The #4 Best Selling Wine This Year On Sale! 🎁

2023 Burns Landing Cabernet Sauvignon
Release Price: $75.00
SALE Price: $19.99 (net)
SAVE 73%

Burns Landing Cabernet is having one heck of a start to the year.

Wine arrives in January. Wins the Prisoner blind tasting in February. Carries that momentum and almost 5 full months into 2026 is the #4 best selling wine in the entire store!

Read more about it here: https://us1.campaign-archive.com/?u=c0a9efc525bfba905d31b49b7&id=45499d0369

05/19/2026

😍 Memorial Day Special #1 - Our Best Selling Rosé at $9.99...😍

202 Larme Rosé
Release Price: $20.00
SALE Price: $9.99 (net)
SAVE 50%

The 2025 release of our #1 selling rosé of all time arrived in time for the official start of summer - and we are PUMPED UP!

Memorial Day is kinda the official start of rosé season (but let's be honest we drink rosé year 'round), so the chance of us opening up multiple bottles of this over the holiday weekend are strong to quite strong.

Why is the wine so special? (Aside from the fact that it has sold 8 bajillion bottles since its release in 2018...😂)

Well, if you stick around the wine business long enough, you’ll have seen it all. Where once wine coolers were cooler than Liebfraumilch, now hard seltzer is hot (served cold). White Zin was once de rigeur, though it was never French; it was from the good ol’ US of A. But then that became too sweet and the category died. Or seemed to. Because then rosé rose up like a zombie eager for fresh meat, though the current iteration of the pink stuff is more often French than not. Provence is the epicenter of it and the French have figured out how we like it: dry, pale pink, light and refreshing.

I know what I'm drinking tonight...right when I get home! It's gonna be 90 degrees today!

Happy Tuesday all!

05/18/2026

Memorial Day Specials!
May 18th - 25th, 2026
ALL WEEK LONG!

*ALL Wines Priced At Lowest Online Price in the USA!*

May is so crazy (people call it Maycember!), but we love to cap it off every year with an epic Memorial Day Sale!

Memorial Day Weekend is a time to give thanks to those who have given their life to serve our country. It's the weekend that kicks off summer, and rings in the end of the school year. Pools open and grills fire up. Kids get ready for camp. Life is good, right?

So this week we're gonna be playing songs like this song on repeat in the store (seriously, that song is my fave - first time you hear it by the pool it means summer is here!), while we're also rolling out our largest Memorial Day Sale ever, with prices that hit the wallet just right.

Some of the gems below we have never marked down to these prices, and a few have very limited availability.

As always, thank you for your business. We continue to be humbled by the opportunity to serve you.

We sincerely appreciate it!

Let's do this people!!

Full lineup here: https://us1.campaign-archive.com/?u=c0a9efc525bfba905d31b49b7&id=8a1785fc86

05/15/2026

🤫 We've been waiting 4 years to tell you about this... 🤫

La Hermandad de la Uva
Release Price: $99.99

La Hermandad de la Uva - Grenache "Misty"
Only 1,302 bottles produced

La Hermandad de la Uva - Syrah "At His Heels a Cold Stone"
Only 294 bottles produced

La Hermandad de la Uva - Cabernet Franc "Every Now and Then..."
Only 270 bottles produced

Order Online: https://winestore-online.com/wines/search?page=1&query=hermandad&order_by=Relevance

We saved something special for the weekend!

Rarely, if ever, do we feature wines that cost this much. Heck, just this week we have two wines featured that are $7.99 per bottle. But these wines are somethin' else and you need to know about them!

Nearly 4 years ago we partnered with the Gil Family (HERE), owners of 15 wineries in Spain, on an exciting new project.

Could we start a winery where economics were not involved? If we found the right winemaker and told them they could source whatever grapes they wanted, use whatever barrels they needed, and basically spare no expense on any part of the operation - how good could the wine become?

Read more here!!

https://mailchi.mp/winestore-online/hermandad-may2026-10518932

05/14/2026

😎 Only the 2nd time at $7.99 since 2024! 😎

2024 La Petite Gargotte Blanc
Release Price: $14.99
SALE Price: $7.99 (net)
SAVE 47%

Order online: https://winestore-online.com/wines/detail/528719

It's a nice kind of week to be able highlight some of the $7.99 showstoppers here at winestore, and when the temps start creeping up and the local pools start to open up, Petite Gargotte begins to walk itself out the door.

There is just something about an ice cold, crisp, dry white wine on a warm afternoon that hits just right 😁

(If we're being honest it also hits just right like at 8pm on the couch watching the latest episode of Rooster on HBO (anyone else watching that?), but it can work any which way!)

So why do we love this wine so much?

The Comte Tolosan region is a defined area (the wine trade calls them IGPs or Géographique Protégée) that encompasses famed wine regions: Jurancon, Cahors and Armagnac, but the wines so named are either blends of the better-known areas or blends that include wines from outside those spots though still in Southwest France. Typically, the white wines are based upon neutral grapes like Ugni Blanc, Colombard, and F***e Blanche, or more aromatic grapes like Petit Manseng or Gros Manseng. While few of these grapes have distinctive personalities, if you put them into a harmonious blend (like we have here), they can be really charming and waaaaaaaaaay over deliver for the price point.

So leave work a little early today, grab a bottle, and start the "weekend" right. Thursday is the start of the weekend, right? 😂

05/13/2026

🤩 My favorite $7.99 wine in the store...🍷

2024 Chazeaux des Beuchottes
Release Price: $15.00
SALE Price: $7.99 (net)
SAVE 47%

Order Online: https://winestore-online.com/wines/detail/526654

Lowest Online Price in the US!

SALE runs Wednesday May 13th - Sunday May 17th, 2026

Reminder we open at 9am Thursday - Saturday!

The fact that we can still buy extremely high quality wine from Europe for $7.99 is almost mind blowing at this point, but Chazeaux is basically on an island of its own when it comes to wines that fly off the quality to price ratio chart.

THE breakout value star for us in the last six years also happens to be maybe the best $7.99 bottle of Pinot Noir you are ever gonna try.

We've only sent 4 e-mails about it in the last 6 years and you all clearly like what you tasted the first time you bought it. You came back for more and more to the tune of over 74,600 bottles (that's a lot of love!).

Beuchottes hails from the Languedoc-Roussillon, a region of France where Pinot Noir can prosper, but only in the cooler spots. As you have probably guessed, the components for this little gem come from some of the coolest areas in the region. That said, the main goal here was to marry a traditional and elegant French style of winemaking while highlighting some of the vibrant complexity you find in larger reds from the Languedoc - and Beuchottes accomplishes that in spades.

Things I love include Pinot Noir, and great wines priced nearly half the price of a twice baked potato the grocery charged me for the other day (I know, soooo crazy!)

This is in my wheelhouse!!

A case is coming home with me today.

Happy Wednesday all!

05/08/2026

🍾 Bubbles for Mom this Mother's Day! 🍾

Maison de Flottes Blanc de Blancs
Release Price: $20.00
SALE Price: $9.99 (net)
SAVE 50%

Order Online: https://winestore-online.com/wines/detail/542512

Lowest Online Price in the US!

Reminder we open at 9am Today

We'll have this open to taste for FREE today and tomorrow at all 9 stores!

Nothing says you love Mom like a bottle of bubbles!

But Mom has some demands. The bubbles have to be delicious, but versatile. Wonderful on their own but can also pour easily into a mimosa. To fit that bill you also need to be thrifty (we're not pouring Dom into orange juice, are we?!?!).

Maison de Flottes fits all the criteria and then some. You didn't know it, but it may be the best value sparkling wine on the market today.

How did we find out about this wine?

Last year, the people behind our #1 selling and all time most dominant white wine, Bleu Blanc Thau, told us they were launching a sparkling wine based off of the same juice. Obviously this information got us excited...I mean REAL excited. But you can't set yourself up for disappointment, right? Manage expectations. Maybe it won't be amazing?

Then we tried it.

Consider it racy, lively and perfect for Mother's Day (or any day for that matter).

How are they making sparkling wine with essentially the same juice as Bleu Blanc Thau?

When you ferment grape juice into wine, you get carbon dioxide. With most wines, you let the CO2 drift up into the air. With sparkling wine, you just keep the container of fermenting grapes sealed and you bottle the wine with the bubbles in it as well. It can be more complicated, of course, but that’s roughly how it goes down.

TGIF!

05/06/2026

💣 It's sold more than Quilt and Rombauer and is $9.99! 🚨

2024 Montcharme Malbec
Release Price: $20.00
winestore. Price: $9.99 (net)
SAVE 50%

Order Online: https://winestore-online.com/wines/detail/532260

Lowest Online Price in the US!

SALE runs Wednesday May 6 - Sunday May 10th, 2026

Just since May 2025 (I'm not even gonna shock you by going back further) Montcharme Malbec has quietly stayed one of the top selling wines in the entire store.

It's sold more than Rombauer Chardonnay, Quilt Cabernet and even more than Prisoner.

Clearly it doesn't need fanfare or fancy marketing. Montcharme lets the wine do all the talking - and it really has something to say.

Rich, fully extracted, easy drinking and delicious (oh and less than $10)...it's everything the doctor ordered for a beautiful spring day...and dare I say it even tastes better with a little chill on it (pro tip!!).

So grab yourself a bottle for the weekend (is Wednesday the weekend?), and as always THANK YOU for your business. It is truly a pleasure and an honor to have the opportunity to serve you. We do not take it for granted.

05/05/2026

😍 Yes, it is the most exciting white in the store right now 😍

2023 Guillemain Reuilly Pinot Gris
Lowest Online Price in US: $24.99
SALE Price: $17.99 (net)
SAVE 28%

Order Online: https://winestore-online.com/wines/detail/539991

My personal opinion?

This is the most exciting white wine in the entire store right now.

We first tasted the Guillemain Pinot Gris back in February 2023 at one of the world's largest wine trade shows. It was an absolute showstopper - the price was beyond right, and the packaging was insane (I love wax on a bottle that costs less than $20!).

Sadly, the winery didn't have any to sell us. They don't make much, and it was sold out. (Why we got to taste it when there was none to sell is a different conversation for a different time...😂)

So we waited...and waited...and waited...and we were finally given the opportunity to buy this gem.

Guillemain is from one of the hottest new winemaking wizards in France, Antoine de la Farge - and I'm not even remotely kidding when I tell you this will be one of the best white wines you drink in 2026.

Why is this wine so good?

In the 7th century, King Dagobert I gifted his fields and vines to the monks of the Royal Abbey of Saint-Denis. That land became Reuilly - one of the oldest wine regions in France. Reuilly wines were served at the court of Catherine de' Medici, praised as "the best in the Berry country." And in 1937, Reuilly became one of the first appellations in France to receive AOC status.

But here's the thing: Reuilly is one of the only places in the Loire Valley where Pinot Gris has been traditionally grown for centuries. It's a rarity. While Sauvignon Blanc covers most of the appellation's 500 acres, just a sliver is planted to Pinot Gris - and the results are unlike anything you've tasted from Alsace or anywhere else.

Because the de la Farge vineyard sits on Kimmeridgian clay - the same ancient limestone that runs beneath Chablis and Sancerre - there is a nerve and minerality to this wine that makes it racy and refreshing. It's not the rich, sometimes slightly sweet Pinot Gris you know from Alsace. This is dry, crisp, and electric.

winestore. Chapel Hill

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Monday	11am - 8pm
Tuesday	11am - 8pm
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