08/14/2026
Say hello to our newest addition! The first release of a single-varietal Mexicano agave spirit from Macurichos, and it all belongs to us! But there are less than 60 bottles, and once it’s gone, it’s gone, so don’t sleep on it!
The family palenque was founded in 1963 by Rosalino Martínez Ruiz and his son Rafael Martínez Hernández. Today, Gonzalo Martínez, alongside his three brothers and young nephew, continues to distill at the same site that his grandfather and father established six decades ago.
Gonzalo launched the Macurichos brand in 2012 in honor of his grandfather, with the label featuring an illustration of Rosalino returning home on horseback after a long day of work en el campo. The family employs numerous neighbors and is one of only a handful of distillers in the area who still produce using Ancestral methods, including distillation in clay pot stills. The brothers cultivate their own diverse fields of agave, planting predominantly from seed and reforesting the diminishing wild agave populations. They use exclusively organic farming practices with love and respect for the land.
Mexicano (Agave Rhodacantha) grows natively around Oaxaca and Puebla. Usually larger in size and takes anywhere from 8-15 years to mature. The agave produces rich expressions full of fruit, botanicals, and scorched earth. Our expression was rested in glass for 6 years before being bottled and sent our way. In Gonzalo’s words, “When you drink Macurichos, you are drinking years of our family’s history, work, and sacrifice.”
But don’t take our word for it. Grab one for yourself!
