Asheville Wine Market

Asheville Wine Market Asheville, NC's best curated selection of local-global artisanal wines -- Always with focus on local and regional importers and distributors

In 1993, Eb and Jean Heide opened a wine shop in downtown Asheville committed to the idea that you don’t have to spend a fortune to get a great bottle of wine. Over twenty years later, now under the ownership of long time employee Laurence Weaver, that sentiment hasn’t changed. The Asheville Wine Market is still excited to be offering great wines at a great price, with an enthusiastic staff at th

e ready to help you find just the right bottle for your meal or occasion. We love talking about wine almost as much as we love to drink it, and hold firmly to the belief that wine is made to be enjoyed by everyone. After all, good wine is good wine, whether it costs $10 or $100. It’s the wine itself that interests us, as well as your enjoyment of it, not the price tag. At the AWM, we specialize in bringing you high quality wines (at a reasonable price, of course) from independent, often family-run, vignerons. To do this, we travel the world, meeting the growers and producers, deciding what wines are right for our customers, and then working with small, locally-rooted importers and distributors to get the wine across whatever ocean it needs to get across in order to make it to our humble shop. These AWM “Hand-Picked Selections” represent wines exclusive to us that we are proud and excited to be bringing to the Asheville market. Our work doesn’t end when the wine arrives, though. We’ve worked hard to develop relationships with our customers, learning their likes and dislikes, and tailoring our recommendations to their preferences. We’re not just going to sell the same bottle to everyone. We’re only going to sell you wine that we’re sure you’re going to love, and that fits comfortably within your budget. Also, we’re going to have fun while we do those things. We’re pretty sure you will, too. We’re here because we love wine. We love drinking wine. We love talking about wine. We love listening to other people talk about wine while we are drinking wine. Our education-based approach to wine sales is based on the hope that the more people get excited about wine, the more Asheville wine culture will have the opportunity to expand and grow, and we would like to contribute to that goal. The wine world is a big place, and there are many local importers and distributors working hard to bring us glimpses of it in the form of wine from small, independent vignerons expressing their individual region’s unique cultural traditions. It’s Local meets Global, and we’re proud to be a part of it. (Or, It’s a Global perspective on supporting Local, and we’re proud to be a part of it.)

*We’re a Living Wage certified shop. Everyone here is paid a living wage
*Members of the Asheville Grown Business Alliance
*We prefer to deal with and support local, community based small and independent business. We don’t just talk about that… we do it!
*We actively support the local farming community with financial contributions personally and on a business level.
*“Local Global” is more than a catch-phrase sound byte for us. We are adamant about supporting and sourcing from local and independent counterparts from around the globe. We prefer real wine, made by real people, wine from farmers, not lab technicians.
*We’re wine geeks, not wine snobs. If you love wine, or well, even just like wine, we’re your friend.
*When you come see us at the shop, please remember, there’s no such thing as a stupid question. The world of wine can be quite intimidating but we’re here to provide friendly answers to ANY questions.

08/31/2026

Wine on Wednesday is back! 🍷
Wednesdays at AWM will rotate between wine dinners, Local Roots tastings, and WOW nights—so expect a fresh vibe each week.
This week is all about simplicity: a handful of bottles from our favorite local and regional importers, spotlighting low‑intervention, organic, and biodynamic producers.
Come taste, hang out, and enjoy a mid‑week reset this Wednesday, 4- 6 p.m.
#828

Asheville, NC's best curated selection of local-global artisanal wines -- Always with focus on local and regional importers and distributors

08/25/2026

🍷 Local Roots. Global Fruit. This Wednesday.

Join us Wednesday, August 26 from 5–7pm for a free tasting of 10+ AWM Hand-Picked Selections from small, independent winemakers across Europe.

These are wines made close to the source: family-owned farms, low-intervention winemaking, lots of organic farming, and a few biodynamic producers in the mix. We’ll also be pouring special selections from some local importer Jason Tippetts of Barrique Wines. Jason is our partner in the AWM Wine and Market Tours, so this’ll be a great time to learn more about our customer tours to the South of France!

For us, that connection matters. We know many of these growers personally, and we visit a number of their estates on our AWM Wine & Market Tours with Pieton Market Tours.

Come taste your way through Beaujolais, Burgundy, Pic Saint-Loup, Tavel, Cava and more. No wine expertise required. Just show up curious.

Wednesday, August 26 | 4–7pm
Asheville Wine Market
65 Biltmore Ave, Downtown Asheville

On the table:
Boulon Beaujolais Supérieur VV
Château de Valflaunes Renverse Moi
Guillaume Gonnet Tavel Rosé
Guillaume Gonnet Pink Bird
Basa Verdejo
Boulon Beaujolais Blanc
Castell de Sant Pau Brut Nature Cava
Château Petit Roubie Picpoul
Domaine des Granges Bourgogne Chardonnay
Château de Valflaunes Espérance Pic Saint-Loup
Château de Valflaunes Pourquoi Pas

#828

Asheville, NC's best curated selection of local-global artisanal wines -- Always with focus on local and regional importers and distributors

Old-school bottle. New-skool wine.Cerraia Chianti DOCG arrives in the classic *fiasco*, the round bottle wrapped in a st...
07/27/2026

Old-school bottle. New-skool wine.

Cerraia Chianti DOCG arrives in the classic *fiasco*, the round bottle wrapped in a straw basket. You may remember one holding a candle in an old Italian restaurant, but what’s inside this one belongs firmly in the present.

This is fresh, easygoing Sangiovese from a woman-led Tuscan estate near Castellina in Chianti. Female winemaker Faye Shen took over Cerraia in 2019, moving the vineyards toward organic and biodynamic farming while keeping the cellar work low-intervention.

Expect plenty of red cherry and strawberry, a little dried rose, and enough freshness to keep the bottle moving around the table. It’s exactly the weight you want for pizza, red-sauce pasta, burgers, or a casual weeknight dinner.

Come for the iconic straw basket. Stay for the bright, uncomplicated Chianti and the thoughtful farming behind it.

Now at AWM, and this one will be open for our Free Open House Tasting on Wednesday, July 29, 6-8pm

07/25/2026

The AWM Summer Free Open House Tasting is on.
30 wines to taste before you buy. Free admission. No reservations. Just drop in and taste your way through AWM Hand Picked Selections and pours from our favorite local and regional importers and distributors.

We’re focusing on sustainable, organic, biodynamic, and low-intervention wines, with special local pricing all night. Plus: 20% off regular shelf stock by the case, excluding Email Newsletter Insider Deals, this evening’s tasting selections, and any wine already discounted or on sale.

Bring your friends, neighbors, and relatives. All local and regional AWM customers are welcome.

Asheville, NC's best curated selection of local-global artisanal wines -- Always with focus on local and regional importers and distributors

The Bird Wines from Guillaume Gonnet have officially landed at Asheville Wine Market.If you’re not already familiar with...
07/10/2026

The Bird Wines from Guillaume Gonnet have officially landed at Asheville Wine Market.

If you’re not already familiar with these wines, they’re worth knowing. Bird is the approachable Rhône side of the Guillaume Gonnet lineup, with a White, Rosé, and Red that consistently overdeliver for the money. They’re organic, vegan, and made with a no-intervention philosophy that lets the fruit and place come through clearly.

What makes them especially meaningful for us is that Guillaume isn’t just a producer in a catalog. He’s a friend, and this past April we had the pleasure of visiting Guillaume and Kelly Gonnet during our AWM customer trip to the South of France. We spent time with our group in the vineyards, tasted with Guillaume, and got to share a little of the place these wines come from. That connection matters to us, and we think it shows in the bottles we choose to bring into the shop.

The Bird White, Rosé, and Red are now here at AWM and ready for summer.

And if you’ve ever looked at photos like these and thought, “I’d love to do that,” ask us about our AWM Wine & Market Tours to the South of France. We offer small-group trips in spring and fall, and they’re one of the most enjoyable things we do all year.

Stop by the shop, and we’ll be happy to show you the lineup.

06/11/2026

AWM Wine Diners are fun, easygoing evenings built around great food, great wine, and wonderful company—and they’re always one of the best values for a night out in Asheville. If you haven’t joined us before, this is a great chance to enjoy an evening out, make some new friends, and enjoy a relaxed meal built around locally sourced wines and thoughtful food pairings.

Chef Adam’s June menu of culinary goodness is locked in, and we’ve built the perfect pairings around his creations. If you’ve been thinking, “I should finally make it to one of these,” this is the one to jump on. Our dinners sell out fast, and once the seats are gone, they’re gone. Call today to reserve your spot: we’d love to have you on the list!

Greeter:
Castell de Sant Pau Brut Nature Cava

Zlatan Otok White Cuvée - Croatia
Crisp, mineral-driven Dalmatian white
Chilled shrimp with lemon, olive oil, and shaved fennel

Apremont Blanc - France
Plush, mineral-driven Savoie white 100% Jacquère
Tartiflette Savoie
Classic Savoie gratin with potato, onion, bacon, and local WNC cheese

Santola Rosé - Portugal
Easy-going Portuguese Rosé, declassified Vinho Verde pink
Tomato and watermelon gazpacho
Adam’s light, fresh riff on classic gazpacho garnished with feta and toasted pumpkin seeds

Cerraia DOCG Chianti - Italy
Light, fresh Sangiovese -- pasta/pizza weight
Tagliatelle with Porcini and fresh herbs
Tossed in olive oil and a light jus

Simian Mon P'tit Camion Rouge - France
Classic Côtes du Rhône summer weight
Poulet 67 with Farro
Chef Adam’s riff on the French classic Poulet Rôti

$89.99, plus tax, per person
Call 828.253.0060 today to reserve your spot
A credit card is required to hold your reservation -- 48-hour cancellation policy

Asheville, NC's best curated selection of local-global artisanal wines -- Always with focus on local and regional importers and distributors

AWM Wine Diners are fun, easygoing evenings built around great food, great wine, and wonderful company—and they remain o...
04/10/2026

AWM Wine Diners are fun, easygoing evenings built around great food, great wine, and wonderful company—and they remain one of the best values for a night out in Asheville. If you haven’t joined us before, this is a great chance to enjoy an evening out, make some new friends, and enjoy a relaxed meal built around locally sourced wines and thoughtful food pairings.

Chef Adam’s April menu of culinary goodness is locked in, and we’ve built the perfect pairings around his creations. If you’ve been thinking, “I should finally make it to one of these,” this is the one to jump on. Our dinners sell out fast, and once the seats are gone, they’re gone. Call today to reserve your spot: we’d love to have you on the list!

Domaine Roubie Picpoul
Crisp, citrus‑driven white with a lively seaside snap
Gougères aux herbes de Provence
Light, savory pastry made with local cheese

Pedra Cancela Seleção do Enólogo Branco
Fresh Dão white featuring plush orchard fruit
Caldeirada de Peixe
Portuguese-inspired seafood stew

Domaine Galantin Bandol Rose
Provençal rosé with wild strawberry, herbs, and a savory, sun‑soaked finish
Poulet à l’Herbes de Provence rôti au citron
67 Poulet - lemon roasted chicken with farro

Sancha Ad Libitum Maturana Rioja Tinto
Expressive Rioja with vivid dark fruit and savory spice
Lentejas con chorizo y verduras de primavera
Slow-simmered paprika-infused lentils with chorizo

Villa Trasqua Chianti Classico
Classic Tuscan red-fruited Sangiovese
Polpette al sugo
Tuscan-style meatballs in a rich tomato sauce

$89.99, plus tax, per person
Call 828.253.0060 today to reserve your spot
A credit card is required to hold your reservation -- 48-hour cancellation policy

Click here to sign up for Asheville’s best weekly wine news;etter, delivered directly to your inbox every Monday morning. Who says there’s no joy in Monday — now there is! Ordering online or by phone? We still offer Curbside Pickup and Door side service 828.253.0060 to phone in your order, or ...

Our first Local Roots Tasting of 2026 lands this Wednesday, March 25. Think of our big seasonal Open Houses as wide-angl...
03/23/2026

Our first Local Roots Tasting of 2026 lands this Wednesday, March 25. Think of our big seasonal Open Houses as wide-angle previews, and think of these Local Roots tastings as the slower, deeper dive. More time to taste, talk, and ask questions in an easygoing setting.

This month, we're featuring Jason Tippetts of Barrique Imports. Jason works with small, independent vignerons who farm responsibly and make wine with care and integrity. His portfolio features thoughtful selections, built around growers who let terroir do the talking and heavy lifting. It's exactly the kind of local partnership we love: connecting the AWM shelves to independent, family estates across the globe.

We'll have 10-12 of Jason's wines open, and we feel they're some of the best available in Western North Carolina. Drop in anytime; these tastings are free for locals and email subscribers, and there's no RSVP required. Taste, compare notes, and talk shop with Jason about vino, vineyards, vignerons, and get the first heads-up of what's on the way.

Every wine will be available for purchase or pre-order at special event pricing. If you want to see the AWM Local-Global ethos in action, featuring our favorite local and regional partners, who thoughtfully source seriously delicious wine, this is it.

Bonus: We'll also have this week's three best-buy newsletter features from Portugal open to taste.

02/20/2026

AWM Wine Diners are fun, easygoing evenings built around great food, great wine, and wonderful company—and they remain one of the best values for a night out in Asheville. If you haven’t joined us before, this is a great chance to enjoy an evening out, make some new friends, and enjoy a relaxed meal built around locally sourced wines and thoughtful food pairings.

February’s wine dinner once again brings together two central elements of the AWM ethos: sharing wines we believe in and working with local importers and distributors. We’re teaming up as we often do, with our friend Chris from Rise over Run, pouring some favorites from his portfolio, together with our own AWM Hand-Picked selections.

Chef Adam Thome from next door at 67 Biltmore has put together another superb menu built around traditional pairings from each country. We also love that Adam is so adept at folding in as many locally sourced ingredients as possible, a nice reminder that, in addition to the AWM, 67 Biltmore, and Rise over Run, AWM Wine Dinners supports an even wider circle of nearby growers, producers, and small businesses.

Domaine de Petit Roubié Picpoul de Pinet
Greeter

Pullus Pinot Grigio
67 Slaná Gibanica
Chef Adam's savory riff on Prekmurska Gibanica, the classic Slovenian dessert

Château Bonnet Beaujolais Blanc
Matelote Blanc 67
Burgundy-inspired seafood stew gently simmered in white-wine broth

Marques del Silvo Rioja Reserva
Patatas a la Riojana
Rustic Rioja chorizo and potato comfort classic

Guardians Saperavi Red RESERVE
Mtsvadi
Traditional Georgian marinated pork skewers

Villa Trasqua Chianti Classico
Polpette al sugo
Tuscan-style meatballs in a rich tomato sauce

$99.99, All Inclusive, plus tax, per person
Call 828.253.0060 today to reserve your spot
A credit card is required to hold your reservation -- 48-hour cancellation policy

Asheville, NC's best curated selection of local-global artisanal wines -- Always with focus on local and regional importers and distributors

02/15/2026

Join us this Wednesday, February 18, 6-8 pm, for our annual Winter Open House Customer Appreciation Tasting and Sale. There's no better way to shake off those winter blues. It's a terrific opportunity to meet new people and catch up with old friends -- while scoping out the latest AWM Hand-Picked Selections.

The evening will be packed with 30-plus wines that provide a nearly direct link between the vineyard, winemaker, and AWM customers. These producers have become great friends over the years -- some even like family, and it's a thrill and privilege for me to present their wines.

In addition to my personally sourced Reds, Whites, and Rosé, our favorite local suppliers will be on hand to showcase some of their special selections.

If you have yet to attend one of our Open House Tastings, here's what you need to know:
--Open House Tastings are casual, drop-in events where you can sample 30 or more wines before purchasing.
--Admission is free, all local and regional AWM customers are welcome, and reservations are not required.
--Can you bring friends, neighbors, and relatives? Absolutely!
--20% Discount on wine by the case -- please note this does not apply to Email Newsletter Insider Deals or any other wine already discounted or on sale.

We look forward to seeing everyone here!

Asheville, NC's best curated selection of local-global artisanal wines -- Always with focus on local and regional importers and distributors

Address

65 Biltmore Avenue
Asheville, NC
28801

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 10am - 6pm

Telephone

+18282530060

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