
15/07/2025
Around 9 million Australian adults— that’s 44% of over 18s —enjoy wine every month.* And as more drinkers choose quality over quantity, there’s never been a better time for venues to lead with premium Australian wines.
Here’s how your venue can help guests fall in love with local wine:
🍷 Curate a premium wine list – showcase boutique and cool-climate producers that stand out.
📖 Educate your staff – confident recommendations lead to more premium pours.
📝 Add tasting notes to your menu – guide guests with flavours, styles, and pairings.
🥂 Offer wine flights or pairings – help guests explore without the commitment of a full glass.
🌱 Highlight sustainability – guests want to support producers doing good for the planet.
And the best part? 👏 We offer FREE wine training for your team as part of our service. Want to know more? Send us a DM!